Google Ads setup & management

Turnkey Google Ads setup and management

We set up and manage Google Ads for ecommerce and businesses: launch campaigns, implement analytics, optimize toward target KPIs, and provide transparent reporting. We work with Search, Shopping, Performance Max, and Google remarketing to drive qualified leads and sales.

This is a good fit if you need to launch ads from scratch or restructure and improve an existing account without wasting budget.

Google Ads services

1. Performance Max (PMax) setup

Performance Max is a campaign type in Google Ads that can reach major Google inventory. We configure PMax around your goals and keep a close eye on traffic quality.

• Market, product/service, and audience analysis.
• Campaign structure, audience signals, goals, and conversions.
• Creative and asset preparation and setup.
• Results-driven optimization: sales, leads, ROAS/CPA.

2. Search campaigns setup

Search campaigns show your ads at the exact moment people are looking for what you offer. We build a structure that improves relevance and gives you budget control.

• Keyword research and negative keyword list building.
• Query grouping and campaign/ad group structure.
• High-performing ad copy and assets to increase CTR.
• Bidding and traffic quality optimization to reduce CPC.

3. Google Ads remarketing

Remarketing brings back users who have already visited your site, viewed products, or added items to the cart. We build audiences and funnels based on your customer journey.

• Audience setup in Google Ads/GA4.
• Segmentation: visitors, product viewers, cart users, customers.
• Ads and strategies for nurturing and repeat purchases.
• Frequency and performance control.

4. Google Shopping and Merchant Center

Google Shopping is a core channel for ecommerce. We set up Merchant Center and optimize your product feed so items get approved and maximize visibility.

• Google Merchant Center setup.
• Product feed connection and optimization (structure, attributes, categories).
• Error diagnostics and fixing disapprovals/warnings.
• Shopping campaign launch and sales-focused optimization.

5. Monthly Google Ads management

Management is not “set it and forget it”. We continuously review performance, test hypotheses, cut inefficient spend, and scale what works.

• Budget and performance control: CPA/ROAS, conversions, revenue.
• Search terms and negative keyword optimization.
• Testing ads, creatives, audiences, and bidding strategies.
• Account structure and traffic quality improvements.
• Regular reporting with insights and a clear action plan.

How we work

• Account audit or data collection for a new launch.
• Strategy: goals, KPIs, budget, and campaign structure.
• Analytics setup: GA4, conversions, events (if needed).
• Launch and initial optimization during the first 7–14 days.
• Ongoing optimization and scaling after stabilization.

Why clients choose us

• Results-first approach — we optimize for real business metrics, not clicks.
• Systematic process — structure, analytics, testing, and continuous improvements.
• Transparency — clear reporting with numbers, insights, and next steps.
• Experience — strong ecommerce and lead-gen expertise across niches.

FAQ

How long does it take to launch Google Ads?

In most cases, we can launch within a few days after access is granted and analytics/product feed (for Shopping) are prepared.

Do you work with Google Merchant Center and product feeds?

Yes. We set up Merchant Center, connect the feed, and fix issues so products get approved.

Do you set up analytics and conversion tracking?

Yes. We can implement GA4 and conversion tracking to optimize campaigns based on accurate events (leads, purchases, etc.).

What reporting do you provide?

We provide regular reports with key KPIs, performance trends, completed work, and next steps.